Since the 1990s · Belo Horizonte, BrazilSince the 1990s in Brazil
A real Christmas for every child
Every December 25 since the 1990s, Santa rides through the low-income neighborhoods of Belo Horizonte, Brazil with a motorcade of 30+ vehicles, over a hundred volunteers, and around a thousand new toys. Family-run, donor-funded, and documented down to the last receipt.
Watch the 2025 deliveryMudar para português →$54K+
raised by friends and family since 2012
19K+
new toys delivered to children
30+
Christmas mornings and counting
Watch Christmas morning 2025
Moments from the road
Three decades of Christmas mornings, photographed by the volunteers who were there.













100% of campaign funds buy toys. Food baskets and clothing are organized and funded locally by volunteers in Brazil. A True Christmas Project is a registered 501(c)(3) charity, and donations are tax-deductible in the United States.







